Sponsorship & Partnership Marketing

Many times the key success of an integrated marketing communications plan can be attributed to the development of sponsorship and partnership marketing programs with outside entities. Black Diamond Marketing Group provides extensive expertise in negotiating and leveraging sponsorship efforts so that all opportunities are optimized: product promotion, business prospecting, media relations, goodwill and customer entertainment opportunities. From local grassroots programs to highly visible partnerships with major league sports teams and naming rights for venues, Black Diamond knows how to create relationships that effectively reinforce brand awareness, increase sales, and successfully launch new products and promotions.